Nationwide Broadcast and Online Audio Distribution via NPR Affiliates Nationwide
PSN has joined forces with National Public Radio (NPR) to develop a media channel for the guaranteed distribution of 10-second audio public service announcements (PSAs) on NPR’s flagship programs and digital networks. NPR content includes News, Arts, Life and Music focused verticals. All programs have a home on NPR.org, allowing federal agencies and nonprofit organizations to feature campaign messages alongside relevant content in an uncluttered promotional environment where they will have greater impact.
NPR Broadcast Program
Provides guaranteed campaign outcomes of 11 – 87 million impressions depending upon frequency and the length of the campaign. Programs hosting your message may include:
- Morning Edition
- All Things Considered
- Weekend Edition
- Wait Wait…
- Mid-Day Newscasts
- AM Newscasts
- PM newscasts
- Weekends on ATC
- Car Talk
- Diane Rehm
- On Point
- Fresh Air
These programs reach a highly educated and socially conscious audience.
Tracking and Reporting
All NPR programs have a home on NPR.org, allowing the government and nonprofits to feature campaign messages alongside relevant content. The online banner program includes the placement of a 300×250 Web banner on NPR topic and/ or program pages enabling government agencies and nonprofit organizations to reach viewers when they are most likely to click through to their website/landing page for more information. Banner links may be tagged for tracking using Google Analytics®.
NPR Online Banner Program
Depending upon the selected program options, PSN will provide a summary report which will include a list of participating programs, spot air times and impressions generated.
See pricing options for government agencies, agency partners and qualified nonprofit agencies by clicking here.
- One of the strongest global media brands and a standard-setting producer and distributor of top-quality news, information and music programming for 40 years
- Home of two of the three most popular radio programs in the country: Morning Edition and All Things Considered
- 27.3 million weekly radio listeners
- 57% of listeners are adults, ages 25-54
- A network of more than 900 member stations nationwide