How PSN Works

Over the past decade, PSN has developed strategic relationships across the media industry to ensure that your outreach dollars yield results. Our experienced marketing team offers a mix of new and traditional distribution channels to ensure your campaign will get noticed during all day-parts, not just during remnant overnight slots or otherwise undesirable inventory that could not be sold.

PSN breaks the PSA marketing paradigm for nonprofits nationwide. Since 2004 we have been developing relationships and providing quality PSA content to thousands of traditional media outlets (television, radio and cable), digital networks, out-of-home and place-based channels, and strategic industry stakeholder organizations. PSN serves as a PSA resource for thousands of media outlets looking to fill their unsold inventory with meaningful messaging that benefits and informs their communities.

PSN is pleased to present the following PSA distribution options:

Network Highlights

  • Specialists in nonprofit and government PSA campaigns
  • Guaranteed PSA distribution
  • Nielsen tracking provided for TV & Radio programs
  • 200,000+ media outlets nationwide
  • Built-in earned media value
  • Low-cost traditional and unconventional channels
  • Integrated campaigns with measurable impact
  • and more!

Distribution Channels

PSN offers an unmatched variety of platforms to help campaigns reach their audiences, including television, radio, digital media, social media, and out-of-home spaces like pharmacies and convenience stores. Each platform is carefully selected and tailored to ensure messages resonate with specific demographics, from local communities to nationwide audiences.

Our extensive network includes everything from streaming video to store signage, providing unparalleled flexibility in how and where campaigns touch targeted populations. By integrating multiple channels into one cohesive strategy, we maximize reach and engagement for every initiative. This diverse approach ensures that nonprofits and public service organizations can effectively connect with their audiences in impactful and innovative ways that drive interaction.

In addition to our vast media reach through more than 11,000 station, network, and cable outlets nationwide, PSN delivers significant value through an impressive return on investment and extensive donated media placements. Many of our campaigns have generated billions of donated impressions nationwide, with media ROIs worth 10s of millions of dollars. This powerful combination of efficiency and reach ensures our clients achieve measurable results while staying well within budget.