Nationwide or Targeted Audio PSA Distribution via 6,400+ Radio Stations and Networks
PSN Radio is The Public Service Network’s channel for broadcast radio placement of 15-, 30- and 60-second public service announcements (PSAs) by nonprofits and government agencies. As with all PSN channels, there are a variety of programs available that guarantee placement and reach in your specific target markets or nationwide.
The increase in public service messaging over the past 10 years has created unprecedented demand for PSA placement on radio, making those placement opportunities more difficult to secure. To meet that challenge, PSN Radio develops a customized distribution list for each client to ensure that the stations that are contacted are the ones most likely to air the spot. To build those lists, PSN Radio takes into account station format, the station’s history of PSA distribution, and other factors.
The PSN Radio database includes more than 6,400 radio stations, both English- and Spanish-language stations. The database can be refined to distribute PSAs to a broad national audience or to specific regions or demographics.
PSN Radio also reaches out directly to the radio networks with which it has ongoing communication to achieve a broader carriage commitment. Those networks include Clear Channel Communications, Westwood One, Radio America and Univision Radio, among others. Gaining distribution commitment at the network level is an efficient way to achieve national PSA placement.