Reach Health Care Providers (HCPs) via eMail — Nationwide or Targeted PSA Distribution
PSN eMD offers government agencies and nonprofits the ability to deliver public service messages or Public Service Announcements (PSAs) to Health Care Providers (HCPs) on a highly targeted and personal basis. The opt-in list includes more than 250,000 providers and 90,000 pharmacists. A turnkey digital communications solution with strong metrics that enables you to interact with the target market and evaluate their reaction to your message.
Access to HCPs who trust messaging from PSN (including MD, DO, PA, NP and RPh). Highly targetable by NPI, specialty, geographic location and more.
Delivered on demand with variable frequency. Subject line testing included to maximize open rates.
Fully designed and developed email creative that repurposes existing program content. Content is designed so that user interest in specific areas of the message can be measured and evaluated.
Clients receive a final report with metrics for opened emails. PSN will include banner link tags that assist clients in monitoring their website/landing page traffic and site conversion activity.
Note: PSN offers additional support and packages for the development of digital marketing campaigns that measure activity via Google Analytics.